Private claim verification environment

Enter a private verification room before your buyer, investor, regulator, or technical client tests your public claims for you.

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Briefing room

Verification Deck

Evidence chamber

Prepare the scan

Awaiting input

Redact secrets before you paste. Remove API keys, passwords, tokens, connection strings, customer data and personal information. Placeholders like [API_KEY] are fine — the scan doesn't need real values.

Public Marketing Claims

Paste homepage copy, product claims, security promises, proposal wording, or investor-facing claims.

Actual Technical Evidence / Schema

Paste OpenAPI, repo summary, database schema, implementation notes, docs, or actual feature evidence.

Optional Review Context

Buyer type, launch stage, claim location, regulated sector, or commercial context.

Get My Report — £27

Entering report chamber

Cross-checking claims against evidence

Claims extracted
Evidence checked
Severity classified
Safer wording generated

Report chamber

Integral Standard Report

Claim Support Score

— Risks detected: —

Executive Summary

Your report will appear here.

AI washing

Overstated AI claims are now a regulatory target.

If your site says "AI-powered", can you prove it? Integral Standard flags the AI claims your evidence does not support, and gives you accurate wording, before a buyer, investor or regulator asks.

Run an Integral Claim Risk Scan, £27

Claim substantiation

Marketing claim substantiation, before anyone asks

Integral Standard checks the claims on your website, pitch deck or product page against the technical evidence you actually hold. You get a claim-by-claim report showing which claims are supported, where the evidence gaps are, how serious each risk is, and safer wording you can use instead.

It is built for founders, marketing teams and agencies who need to substantiate advertising claims for buyers, investors and regulators, and for anyone preparing for due diligence.

What is claim substantiation?

It means holding evidence that backs up a claim before you make it. In the UK the CAP Code expects advertisers to hold documentary evidence for objective claims, and the ASA can ask to see it. In the US the FTC expects a reasonable basis for a claim before it is published.

How do I check my advertising claims are supported?

Paste your public marketing claims and the technical evidence behind them. After checkout, Integral Standard cross-checks each claim against that evidence and flags anything unsupported, overstated or vague, with safer wording, in about a minute.

Can it help with AI washing?

Yes. Overstated AI claims are a growing focus for regulators. The scan flags AI capability claims your evidence does not support and suggests accurate wording.

Is this useful for investor or buyer due diligence?

Your public claims are now part of due diligence. An Integral Claim Risk Scan shows you what a buyer or investor would find before they find it.

How much does it cost?

An Integral Claim Risk Scan is £27, one-off, with no subscription. Your report appears on screen about a minute after payment.

Is this legal advice?

No. Integral Standard is a verification tool that highlights risk and evidence gaps. For a formal legal opinion on a specific claim, speak to a qualified adviser.